Thursday, March 27, 2008

Buy a PC and plant a tree

Dell customers looking for an environmentally-responsible PC at can help offset the carbon impact of the electricity required to power their laptop or desktop, in an extension of Dell’s “Plant a Tree for Me” program.

Customer contributions of $2 for a laptop and $6 for a desktop will go toward the planting of trees that absorb carbon dioxide from the atmosphere. Dell partners with The Conservation Fund and the, non-profit organizations that plant trees in sustainably managed reforestation projects.

Dell launched “Plant a Tree for Me” for customers in January 2007. The company recently joined The Conservation Fund, US Fish & Wildlife Service and other commercial partners in dedicating 158 acres of forestland in East Texas, one of five tree-planting projects funded through the program.

Dell said it is committed to becoming the “greenest” technology company on the planet. Last year, the company announced that it would be the first major computer manufacturer to neutralize the carbon impact of its worldwide operations. The company’s carbon intensity (CO2 emissions/revenue) is said to be among the lowest of the Fortune 50.

In September 2007, Dell announced “Plant a Forest for Me,” a program that enables organizations worldwide to share best practices and, as partners, facilitate the planting of trees in sustainably managed reforestation projects. Partners include AMD, ABN AMRO,, CGI, Staples,, Targus and WellPoint.

Dell also offers what is says is the industry’s only free recycling program for consumers. In 2006, Dell recycled more than 78 million pounds of computer equipment worldwide, a 93 percent increase over 2005.

For more information on “Plant a Tree for Me,” “Plant a Forest for Me,” and Dell’s commitment to become the “greenest” technology company on the planet, visit To join with the company and thousands of others in lending a voice and protecting the environment, visit

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